Torn Label and Border are the seventh and eighth breweries to open in the area in the last three years, with no closings. As of 2010, we only had 10 breweries total. Now with 18 breweries in KC, it really seems like we're having a brewing boom. Even the traditional news outlets are picking up on the story about the new breweries, with articles like "Business is booming for craft beer in KC," and "KC's Booming Craft Beer Scene."
While I love the mainstream exposure that craft beer is getting, the KC brewing scene has problems. Even if it doesn't feel like it right now, we're falling far behind other beer cities. Our brewery boom has had a great start, but it's nowhere near where we could be right now. Over the coming weeks in a three part series, I'm going to explore our current situation, why we don't have more breweries, why it matters that we don't have more breweries.
Part 1 - Where We Stand Today
For all the talk of KC being a great beer city with a brewery boom happening right now, we're falling behind other noted craft beer cities in terms of local breweries. In fact, we don't even measure up to the national average. Right now, there are about 3400 breweries officially operating in the US. This means that nationally there is one brewery for every 94,000 people. With 18 breweries in the metro, we only have one brewery for every 115,000 people. This means KC has 20% fewer breweries than the average rate across the US. Considering this average accounts for a lot of places with almost no breweries (like the entire State of Mississippi), we are falling much further behind other true craft beer centers.
|Courtesy of the Brewer's Association.|
Consider our nearest and most prestigious beer neighbor--Denver. The Denver metro area has 87 breweries as of writing this, which means there is one brewery for every 30,000 people. It's not just Denver, either. Many other beer centers have similar rates. San Diego County is at 36,000 people/brewery and the Portland Metro is at 28,000 people/brewery. These places have 3 to 4 times more breweries per capita than KC. If you think that the brewery market in KC is close to saturation, think again.
Denver isn't just an island in Colorado either--state-wide there are 227 breweries, which means there's one brewery for every 24,000 Coloradans. This seems pretty extreme, but Colorado only places 4th in the nation for per capita breweries. Oregon, Vermont, and Montana all have more breweries per capita than Colorado. These states have 4 to 6 times more breweries per capita than Kansas and Missouri. Where do we sit on the list? Missouri is 27th and Kansas is 32nd.
So what gives? We've got a large, enthusiastic, and supportive community of craft beer drinkers and brewers. We also have a very active homebrewing community. KC has been one of 12 cities to host first round judging for the National Homebrew Competition in the past, and the annual KC Bier Meisters competition is one of the biggest BJCP sanctioned competitions in the country. We were recently one of 12 cities in the country to host the Sam Adam's KMF tour, and one of 24 cities to host a Zwanze Day celebration. And, of course, you can't go without mentioning the fact that Boulevard is the 12th largest craft brewery in the US.
|The Bohemian Hall out in the Middle of Nowhere|
Before Prohibition, we had a strong brewing presence, and even during prohibition people kept right on homebrewing. My Grandma tells stories about the Bohemian Hall near Minneapolis, KS. Apparently untouched by Prohibition, all the Czech immigrants in the county would go there every weekend for dancing and drinking homebrews. Even my great granddad got in on the act, making homebrew during Prohibition using potatoes as the starch in place of malt.
KC also just feels like a great beer town. People here are into beer, and we love our local stuff. You can hardly find a place in KC where there isn't at least one local craft-tap or bottle on the menu. So if KC feels like it should be a city with a vibrant brewing scene and lots of breweries, why isn't it? I'll delve into the reasons for why we don't have more breweries in KC in Part 2.